Tell us about yourself.
I'm interested in everything.
Also in sustainability?
Yes, I’m especially interested in smaller, independent companies making innovative statements. People who love their products and are about more than just making money. Take Tellason, a small jeans label from San Francisco. It sells just five models, all of which are delivered unwashed. It’s a simple gesture that I really appreciate.
How do you feel about cotton?
It’s the evil in every product.
Is there a sustainable innovation from Germany that has impressed you recently?
The biggest innovation is still to come. I think the transport and automotive industry will set the pace. Everyone is developing ideas in all sorts of directions and no one knows what will prevail. What’s clear is that it will have huge implications for the German economy and the whole world.
What else would you like to see from FREITAG?
A better repair process - and a rolling suitcase.
If you're not in Ingolstadt, where else would you be?
In Engadin at Villa Flor.
Thanks for the photos, Ingo Foertsch
